I-Behavior Big Data Profiles Access
Gain deeper insight into your customers’ interests, lifestyles and buying preferences.
Create marketing messages and offers that appeal directly to your customers’ needs while improving response rates and making your marketing campaigns more effective.
KBM Group’s Demographic Append product allows you to append numerous demographic variables to your existing customer database:
Consumer interest
Life event
Real property
Income
Consumer behavior
Technology use
Vehicle make/model/year
Travel
Age (all members in household)
Individual-level demographics based on 170+ million individuals
Household-level demographics based on 120+ million households