Index Ad Exchange

A turn key, fully managed solution.

Our dedicated team of exchange advisors help ensure full organizational adoption and maximum business value from your exchange business.

360 degree support

Global exchange management & support

Our team of exchange professionals are available to support you with a wide range of services and cross functional expertise including:

Exchange operationalization and management

Mentoring and cross-functional knowledge transfer – sales, ad ops, tech

In house marketing, communications and creative support

Custom development services

Solution engineering & complex integrations

If you want it, we can build it into your solution. We specialize in the development of custom solutions that seamlessly integrate programmatic capabilities into existing assets and frameworks.

In house, North America-based engineering team

Rapid development cycles

Dedicated custom project pods (analysts, engineers, testers)

Convert big data, into higher yield.

We offer a wide range of advanced analytics products and a comprehensive set of data solutions that include everything from customized reporting modules to complex systems integrations – equipping you with intelligent, always on ways to optimize your advertising revenue.

Data scientists

Predictive optimization

Through Index’s native machine learning methods, we can apply self-perfecting adjustments to price settings to maximize specific yield-based goals. Our brand neutral predictive models are customized for individual sellers and simulate trillions of data point combinations daily, across an optimized window of site and audience dimensions.

We love econometrics

Data services

From custom optimization models and exchange wide simulations to projection impact assessment and pricing advisory services, our data team will translate your exchange activity into visual information that can be understood and acted on.

The “real time” pioneer

At a glance: analytics basics

Index provides a real-time feed of bid stream intelligence that you can access from anywhere to answer questions like: who is buying my inventory? How much are they buying and at what rate? How do my business rules impact auction outcomes and yield? How do different audience segments correspond to yield?

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Skills

Posted on

January 4, 2015