Proximic provides Contextual Targeting in Real-Time.
ANALYZE DIGITAL ADVERTISING ENVIRONMENTS
Digital advertising environments – display, mobile, video – are increasingly complex and require fundamentally new approaches to handling that complexity.
Our approach to solving for this complexity is to bring a level of control to our customers to help them best manage their programmatic advertising requirements.
As an advertiser, the ad environments must meet your specific requirements, anywhere you buy in the world.
We support 15 languages covering Asia, Latin America, Europe, and Russia.
As a publisher, the ad environment your audiences visit everyday is a key component to defining the value of your inventory. Look across everything you own and push that data into your direct sales efforts or your programmatic transaction stack.
Efficient markets operate best when both buyer and seller have complete control and transparency over what is being bought and sold. Proximic’s mission is to create that environment, at scale, and without adding excessive costs to the ecosystem.
REAL DATA
You deserve to see the data actually being produced for your content environments.
FAST INTEGRATION
In a world where speed is of the essence, you don’t have days or weeks to implement a solution. You can be live with our data within a day.
CUSTOMIZATION OPTIONS
One size does not fit all. Each customer has very specific needs on what they want to target and what they want to avoid and for sellers, how do they classify their unique content.
BIG DATA IN… BEST ANALYTICS OUT
There’s lots of talk about BIG DATA. Processing big data is just another normal day at Proximic. We deliver the best analytics to our customers that enables them to drive their campaign performance, page level and domain level analysis, audience analysis and much more.
We believe that bringing transparency to the online advertising ecosystem through actionable data will increase precision and confidence of ad placement in today’s vast accessible inventory. Proximic builds on that foundation – everything we do empowers the media trading industry to make informed and more effective decisions in real-time.
Our goal is to advance the world of advertising by providing our partners with unique, world-class solutions that deliver the best data about online content.